Bundling
Combining products and features into a single packaged offer.
+3
Jan 17, 2025
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3 min read
Google vs. Microsoft: What Gemini Means for AI Pricing in SaaS
Plus: Updates from Miro, ZoomInfo, and Postman.
Bundling
+3
Jan 4, 2023
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1 min read
Two Successful Bundling Strategies: Disney vs. NYT
The New York Times and Disney are thriving with very different bundling strategies.
Bundling
+1
Dec 20, 2020
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7 min read
How to Build a Winning SaaS Bundling Strategy
Bundling frameworks from Spotify, YouTube, and Coda.
Bundling
+4
Nov 15, 2020
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5 min read
Peloton Copycats, Disney Bundles, and The Athletic’s Growth Moves
A mixed bag of field notes on subscription pricing and packaging.
Bundling
+4
Sep 13, 2020
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6 min read
Netflix’s Freemium Strategy, GQ’s Bundling Play, and Apple’s Pricing Misstep
Netflix goes Freemium, Repackaging GQ, and Apple: The Price-Change Messenger
Bundling
+3
Aug 30, 2020
•
5 min read
Bundle Strategy Breakdown: Apple One, Audible Plus, and YouTube Premium
Apple One, Audible Plus, and YouTube Premium...bundles everywhere 👀
