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Freemium

Free tiers, free trials, and free credits used to drive free-to-paid conversion in SaaS.

MCP

+2

The MCP Freemium Strategy

Feb 27, 2026

•

4 min read

The MCP Freemium Strategy

Plus: Updates from Hubspot, Miro, Monday, Pinecone, and Ahrefs.

Rob Litterst
Rob Litterst

Freemium

+2

Why Free Credits Are Replacing Traditional Freemium in SaaS

Mar 14, 2025

•

4 min read

Why Free Credits Are Replacing Traditional Freemium in SaaS

Plus: Updates from Amplitude, Zoom, and Quickbooks.

Rob Litterst
Rob Litterst

Freemium

+2

Inside Clay’s Pricing Strategy: Credits, Flexibility, and Freemium Done Right

Oct 25, 2024

•

6 min read

Inside Clay’s Pricing Strategy: Credits, Flexibility, and Freemium Done Right

Plus: Updates from Beehiiv, Plaid, and Recharge.

Rob Litterst
Rob Litterst

Monetization

+3

SaaS GTM Moves: Freemium Retires, AI Goes Core, and Smart Monetization Plays

Jul 5, 2024

•

3 min read

SaaS GTM Moves: Freemium Retires, AI Goes Core, and Smart Monetization Plays

Plus: Book time with Blue Rocket's Jason Kap.

Rob Litterst
Rob Litterst

Pricing Trends

+1

SaaS Pricing Predictions: Staples, Freemium Shifts & GTM Hybrids

Dec 15, 2023

•

3 min read

SaaS Pricing Predictions: Staples, Freemium Shifts & GTM Hybrids

Plus: The latest moves across the SaaS Landscape.

Rob Litterst
Rob Litterst

Freemium

+1

5 Creative Freemium Strategies for SaaS Growth

Aug 25, 2023

•

2 min read

5 Creative Freemium Strategies for SaaS Growth

SaaS Pricing is hard.

Rob Litterst
Rob Litterst

Pricing Trends

+1

Why SaaS Companies Are Ditching Freemium Plans

Apr 21, 2023

•

2 min read

Why SaaS Companies Are Ditching Freemium Plans

Plus: 5 Principles to use your pricing page for effective storytelling.

Rob Litterst
Rob Litterst

Positioning

+1

How to Compete With Free Products and Win

Mar 1, 2023

•

2 min read

How to Compete With Free Products and Win

Plus: Uber's underrated pricing power and Apple's services behemoth.

Rob Litterst
Rob Litterst

Figma

+1

FigJam’s Bold Freemium Play and What SaaS Leaders Can Learn

May 19, 2021

•

6 min read

FigJam’s Bold Freemium Play and What SaaS Leaders Can Learn

Why FigJam is a big deal, plus a few recent content recommendations.

Rob Litterst
Rob Litterst

Freemium

+1

How to Pick the Right Freemium Strategy for Your SaaS

May 5, 2021

•

15 min read

How to Pick the Right Freemium Strategy for Your SaaS

A framework to determine the right free model for every product.

Rob Litterst
Rob Litterst

Freemium

The Flavors of Freemium: How to Choose Your Free Model

Apr 21, 2021

•

5 min read

The Flavors of Freemium: How to Choose Your Free Model

A simple guide to freemium product models.

Rob Litterst
Rob Litterst

Usage-Based Pricing

+2

Q1 2021 SaaS Pricing Trends: Freemium, Alignment & UBP

Apr 14, 2021

•

5 min read

Q1 2021 SaaS Pricing Trends: Freemium, Alignment & UBP

A shortlist of pricing ideas that caught my eye over the last 3 months.

Rob Litterst
Rob Litterst

Freemium

+1

How Asana Converts Millions of Freemium Users

Oct 18, 2020

•

6 min read

How Asana Converts Millions of Freemium Users

Inside their patient approach to monetizing 3M+ freemium accounts.

Rob Litterst
Rob Litterst

Bundling

+4

Netflix’s Freemium Strategy, GQ’s Bundling Play, and Apple’s Pricing Misstep

Sep 13, 2020

•

6 min read

Netflix’s Freemium Strategy, GQ’s Bundling Play, and Apple’s Pricing Misstep

Netflix goes Freemium, Repackaging GQ, and Apple: The Price-Change Messenger

Rob Litterst
Rob Litterst

Zoom

+1

How Zoom’s Freemium Strategy Disrupted Video-Conferencing

Jun 14, 2020

•

4 min read

How Zoom’s Freemium Strategy Disrupted Video-Conferencing

The famous Freemium swerve that changed video-conferencing.

Rob Litterst
Rob Litterst

Notion

+1

How Notion’s Freemium Shift is Disrupting Knowledge Management

May 24, 2020

•

5 min read

How Notion’s Freemium Shift is Disrupting Knowledge Management

A big move bound to shake up the knowledge management space.

Rob Litterst
Rob Litterst

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