Pricing Trends

SaaS pricing trends, predictions, and state-of-the-market analysis.

Pricing Trends

Jan 28, 2026

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1 min read

How SaaS Pricing Changed in 2025

500 companies. 2 years of pricing changes. Here's what we learned.

Rob Litterst

Pricing Trends

Want to see where SaaS pricing is headed? Look at Telecom

Nov 7, 2025

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6 min read

Want to see where SaaS pricing is headed? Look at Telecom

Changes from OpenAI, Canva, Monday.com, Awesomic, and Pinecone.

Rob Litterst

Figma

Sep 19, 2025

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4 min read

Pricing Retrospective: How Canva, Figma, and Adobe evolved their pricing

Plus: A full pricing retrospective to add to your swipe file.

Rob Litterst

Pricing Trends

How 10 SaaS Companies Are Reinventing Seat-Based Pricing

May 9, 2025

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5 min read

How 10 SaaS Companies Are Reinventing Seat-Based Pricing

Plus: Updates from UiPath and Podium.

Rob Litterst

Pricing Trends

2024's Best SaaS Pricing Insights + 5 Trends to Watch in 2025

Dec 20, 2024

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3 min read

2024's Best SaaS Pricing Insights + 5 Trends to Watch in 2025

Plus: 5 Pricing Trends to watch in 2025.

Rob Litterst

Pricing Trends

Dec 6, 2024

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2 min read

Top 5 AI Capabilities in SaaS: Adoption, Monetization & Pricing Trends

Plus: Updates from Miro, Ramp, and Autodesk

Rob Litterst

Pricing Trends

How SaaS Leaders Use M&A to Drive Pricing Power

Nov 15, 2024

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4 min read

How SaaS Leaders Use M&A to Drive Pricing Power

Plus: Updates from Grammarly, LaunchDarkly, and beehiiv.

Rob Litterst

Pricing Trends

Jun 19, 2024

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2 min read

SaaS Pricing Trends: Q1 2024 Highlights from 442 Companies

Plus: The Q1 2024 SaaS Pricing Trends Report

Rob Litterst

Expert Interviews

The State of SaaS Pricing in 2024: Interview with Orb CEO Alvaro Morales

Feb 9, 2024

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8 min read

The State of SaaS Pricing in 2024: Interview with Orb CEO Alvaro Morales

PLUS: Pricing changes from Slack, Clearbit, and Squarespace.

Rob Litterst

Pricing Trends

Lessons from Dropbox, Adobe & Salesforce on SaaS Growth and Monetization

Jan 5, 2024

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2 min read

Lessons from Dropbox, Adobe & Salesforce on SaaS Growth and Monetization

Plus: The latest moves across the SaaS Landscape.

Rob Litterst

Pricing Trends

SaaS Pricing Predictions: Staples, Freemium Shifts & GTM Hybrids

Dec 15, 2023

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3 min read

SaaS Pricing Predictions: Staples, Freemium Shifts & GTM Hybrids

Plus: The latest moves across the SaaS Landscape.

Rob Litterst

Pricing Trends

Why SaaS Companies Are Changing Their Pricing Plans

May 19, 2023

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1 min read

Why SaaS Companies Are Changing Their Pricing Plans

Plus: What makes an awesome SaaS pricing page.

Rob Litterst

Pricing Trends

How SaaS Pricing Pages Are Evolving in 2023

May 12, 2023

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1 min read

How SaaS Pricing Pages Are Evolving in 2023

Plus: Innovative pricing for onion rings.

Rob Litterst

Pricing Trends

Apr 21, 2023

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2 min read

Why SaaS Companies Are Ditching Freemium Plans

Plus: 5 Principles to use your pricing page for effective storytelling.

Rob Litterst

Usage-Based Pricing

Q1 2021 SaaS Pricing Trends: Freemium, Alignment & UBP

Apr 14, 2021

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5 min read

Q1 2021 SaaS Pricing Trends: Freemium, Alignment & UBP

A shortlist of pricing ideas that caught my eye over the last 3 months.

Rob Litterst

Pricing Trends

Jan 3, 2021

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7 min read

5 SaaS Pricing Trends to Watch in 2021

A short-list of pricing strategies to watch in the new year.

Rob Litterst

Pricing Trends

How SaaS Pricing Changed in 2025

Want to see where SaaS pricing is headed? Look at Telecom

Pricing Retrospective: How Canva, Figma, and Adobe evolved their pricing

How 10 SaaS Companies Are Reinventing Seat-Based Pricing

2024's Best SaaS Pricing Insights + 5 Trends to Watch in 2025

Top 5 AI Capabilities in SaaS: Adoption, Monetization & Pricing Trends

How SaaS Leaders Use M&A to Drive Pricing Power

SaaS Pricing Trends: Q1 2024 Highlights from 442 Companies

The State of SaaS Pricing in 2024: Interview with Orb CEO Alvaro Morales

Lessons from Dropbox, Adobe & Salesforce on SaaS Growth and Monetization

SaaS Pricing Predictions: Staples, Freemium Shifts & GTM Hybrids

Why SaaS Companies Are Changing Their Pricing Plans

How SaaS Pricing Pages Are Evolving in 2023

Why SaaS Companies Are Ditching Freemium Plans

Q1 2021 SaaS Pricing Trends: Freemium, Alignment & UBP

5 SaaS Pricing Trends to Watch in 2021

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