Pricing research methods — surveys, price testing, willingness to pay, and data.
Pricing Research
+1
Sep 12, 2025
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4 min read
Plus: Join Ulrik's next webinar on Migrations and Internal Resistance.
Expert Interviews
Jun 20, 2025
Plus: 3 keys to successful discounting design.
Jun 7, 2025
10 min read
Plus: The "core constellation" of pricing stakeholders.
+3
Sep 20, 2024
2 min read
Plus: Updates from Amplitude, Statsig, and Ahrefs.
Apr 5, 2024
3 min read
Plus: Pricing changes from Slack, Sprout Social, and Webflow.
Mar 13, 2024
5 min read
Plus: Pricing changes from Gainsight, SEMRush, and Sumo Logic.
Feb 23, 2024
8 min read
Plus: Pricing changes from Notion, Vimeo, and Miro.
Apr 22, 2023
Plus: An exclusive offer for GBB members.
Mar 24, 2023
1 min read
Choosing a survey solution for pricing research and thoughts on AI pricing.
Mar 23, 2023
This is a living doc that will evolve as community members add fresh perspective.
